TV Brussel, a Flemish regional TV station, goes interactive with a digital teletext. The service discloses programme highlights, (iVOD) news, contests and advertising space on a 24-hour base. Tools for sponsored quizzes and direct marketing make it possible for the broadcaster/advertiser to communicate one-to-one with the viewer. TVBrussel staff manage all content in-house through Zappware's iView Portal.
Zappware's proven digital teletext iFormat guarantees the fastest possible time-to-market and offers broadcaster/advertisers creative ways to promote their products/services thus turning this interactive service into a revenue-generator.